Vladimir Visconti
Vladimir Visconti
Vladimir Visconti
Fashion Statement
(
2022
)
Gucci
"Fashion Statement": Gucci's contemporary elegance against rugged rock walls. My touch - art direction and photography.

Fashion Statement

Image of a model wearing Gucci. She is standing between stone walls.

Defining Modern Elegance: Gucci's Artistic Voyage

Elegance Meets Ruggedness

In "Fashion Statement," Vladimir Visconti ventured into the world of modern elegance with Gucci. His art direction and photography gave life to a contemporary Gucci look set against rugged rock walls. Vladimir's work portrayed a bold fusion of sophistication and resilience, positioning Gucci as a brand that embodied both style and strength.

A Bold Brand Transformation

Through Vladimir's lens, Gucci's identity underwent a remarkable transformation. The campaign resonated deeply with audiences, reinforcing Gucci's position as a brand that effortlessly merged modernity and timeless charm. The result was a surge in brand awareness and market presence.

"Vladimir's work was nothing short of transformative. 'Fashion Statement' wasn't just a campaign; it was a bold declaration of Gucci's unique identity. Vladimir's imagery played a pivotal role in elevating Gucci's brand presence." - Sofia Martinez, Gucci Creative Director
Image of a model wearing Gucci. She is standing between stone walls.